Updated: 07/20/2013 7:18 PM KSTP.com By: Maricella Miranda
Building becomes art in North Minneapolis.
1001 West Broadway Building
Photo: Photo: KSTP/Jim O'Connell
Iconic images are hanging on a three-story building in Minneapolis' Northside.
On Saturday, July 20, workers wrapped two sides the building at 1001 West Broadway with photos of business owners, artists and iconic architectural elements of the avenue.
The city purchased the building in 2008. It was boarded and vacant since 2006.
"The project is much more than creating a three-story high piece of art," said Cathy Polasky, director of economic development and policy in Minneapolis, according to a statement.
"It's a visual example of how effective partnerships like the one between the city and West Broadway Business and Area Coalition can work together to solve problems creatively," she said. "Our mutual goal is to make the neighborhood more attractive to new business and create more jobs."
The installation builds on the momentum of the facade improvement work the city has been doing in partnership with the coalition and businesses along the avenue.
The images, which were taken by the photography firm Armour Photography, featured will weave together a visual representation of the coalition's efforts.
The photos were taken over a two-day period in June.
The vinyl wrap is the largest public art installation featured at the FLOW Northside Arts Crawl, which is a self-guided art tour featuring visual and performing artists at businesses, studios and organizations along West Broadway in North Minneapolis during July 26 to 28.