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Is it too early for Black Friday shopping?

Posted at: 11/19/2012 6:37 AM

How early is too early for Black Friday shopping?  
 
Nearly a third of Americans think the post-Thanksgiving shopping rush is starting too soon this year, with some stores opening their doors at 8 p.m. on Thanksgiving. That’s according to a survey from CouponCabin.com.
 
Still, the move is likely to pay off for retailers and job seekers, according to outplacement firm Challenger, Gray and Christmas, Inc. even as stores risk employee and consumer backlash.